VEW.06 (very exciting week N˚6)
Well well well so we meet again…
What can I say about this week? Some minor set backs, the winner has been chosen, and the OBF NATURALLY SELECTED LOOKBOOK 2XXX has been completed.
Lets take a minute to reflect on some of these minor set backs. Yeah set backs suck because I am really excited to get my brand out there and going, but it prepares me for the next release and how to time things a bit better. Constantly becoming more efficient and organized is what I am taking from all of this trying to start a clothing brand. I had to reschedule the OBF NATURALLY SELECTED LOOKBOOK 2XXX a couple of times. This rescheduling did lead me to a better idea thou. I am pleased to say the OBF NATURALLY SELECTED LOOKBOOK is humorous yet sophisticated. Another minor set back is packaging. Still trying to find that perfect packaging. I may skip on the brown butcher paper and go with a brown heavy duty paper wrapped in hemp string. The last hiccup is the other half of the t-shirts are not ready yet. Those are just a couple of the minor set backs but it is ok because this whole thing is a learning experience.
The winner from the OBF INSTAGRAM // TWITTER // TUMBLR CONTEST has been chosen. He goes by the username @mateoroksandic. His winning comment “Jizzin’ out my eyeballs ’bout the new #OBF collection.” I thought this was extremely hilarious, so he won. Below you will find the picture I had the family comment on with their own caption.
The last item for discussion is the 2XXX OBF NATURALLY SELECTED LOOKBOOK. After the third rescheduling I decided to go against shooting in Detroit Michigan. I wanted something even closer to me. Turned to my friends and they gave me some great ideas which made me think and one thing lead to another. We decided to shoot it in a forest located in Windsor Ontario. Now the lookbook is even more on strategy with a cool concept. On the day of the shoot the weather was optimal. It was cloudy which was great for shooting in. My only negative feedback was, it was cold and I was naked. We got all the shots I needed and had fun. I want to thank @keylowmatt & @zackreeb for helping me out with the shoot on such short notice. Below you will find a sneak peak at the OBF NATURALLY SELECTED LOOKBOOK.
That is everything for this week, next weeks VEW should be very exciting.